Hedi Slimane has been managing Saint Laurent since 2012 and has changed the style of the brand, pushing the design to younger ethnic groups. Recently, the French luxury brand Saint Laurent also launched a $3,490 dress covered with a red lipstick pattern.
However, Nicolette Mason, a fashion blogger, said on Twitter yesterday that Forever 21 had already launched a similar model as early as 2013. At first glance, he could not find any difference between Saint Laurent's design and Forever 21's design. Usually we would not Say that luxury brands are stealing the design of fast fashion brands, but this seems to indicate a phenomenon: the fashion sense of fast fashion brands is very sensitive.
The design of the luxury brand and the fast fashion brand was a bit bizarre. Although the skirt of Forever 21 has been off the shelf, we can still compare it with the price of $23 for Saint Laurent for $23. This is enough to demonstrate the meaning of fast fashion.
Of course, this can not explain the profound problems in the field of fashion design, but in recent years, fast fashion has really won the limelight in the fashion industry, including the ZARA parent group Inditex Group, H & M, Uniqlo and other quarters have maintained rapid double-digit growth.
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